When using a placement media cost cap, what will happen once the cap is reached?

    When using a placement media cost cap, what will happen once the cap is reached?

    • Ad-serving fees won’t be charged
    • The placement will be paused until the cap is removed
    • Campaign Manager will stop calculating and reporting Media Cost for the Placement moving forward
    • Reports will not reflect the impressions and click metrics

    Correct Answer is:

    • Campaign Manager will stop calculating and reporting Media Cost for the Placement moving forward

    Explanation:Cap cost sets the maximum media cost your placement can reach in Reporting. Once your placement delivers enough units to reach the cap cost, no further cost is reported. Cost is based on the number of delivered units times the rate in your flight. Units are impressions, clicks, or activities.

    Read more here:https://support.google.com/dcm/answer/2829254

    Previous

    In a Path to Conversion report, when a user selects to “Pivot On Interaction Path,” what are two major differences from the unpivoted report? (select two)Select All Correct Responses

    What is the minimum number of exits required for a creative?

    Next