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When setting up a Search Network campaign for a client, you want her ad to get as many clicks as possible within her budget. Which bid strategy should you use to achieve this goal?

Adwords Fundamental Answers

When setting up a Search Network campaign for a client, you want her ad to get as many clicks as possible within her budget. Which bid strategy should you use to achieve this goal?

  • Maximize Clicks
  • Cost-per-thousand impressions (CPM)
  • Manual cost-per-click (CPC)
  • Cost-per-acquisition (CPA)

Correct answer is:

  • Maximize Clicks

    Explanation: When setting up a Search Network campaign,theMaximize Clicks bid strategy you should use to achieve the goal of getting as many clicks as possible within her budget.Maximize Clicks is an automated bid strategy that sets your bids to help get as many clicks as possible within your budget. This article explains how the automated Maximize Clicks bid strategy works and what its settings are.

    Read more here: https://support.google.com/partners/answer/6268626?hl=en

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Written by Sufiyan Momin

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