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What Floodlight conversion counting method would report the first visit for each user within a given day?

Campaign Manager Answers

    What Floodlight conversion counting method would report the first visit for each user within a given day?

    • Standard
    • Per session
    • Transactions
    • Unique

    Correct answer is

    • Unique

    Explanation: There are two conversion counting methods, each with their own options:

     

    Counter activities count the number of conversions associated with an event. There are three ways to define a conversion for counter activities:

    • Standard: Counts every conversion.
    • Unique: Counts the first conversion for each unique user during each 24-hour day.
    • Per session: Counts one conversion per user per session. You can define the length of a session for your site.

    Sales activities track the number of sales made or the number of items purchased. There are two ways to define a conversion for sales activities:

    • Transactions: Counts all conversions, plus the total number of sales that take place and the total associated revenue.
    • Items sold: Counts each conversion, plus the total number of items sold and the total associated revenue.

    Read more here: https://support.google.com/dcm/partner/answer/2823400

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    Written by Sufiyan Momin

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