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What feature is required to track customer search terms on a website?

Google Analytics Exam Answers

What feature is required to track customer search terms on a website?

  • Data Import
  • Enhanced Ecommerce
  • Search filters
  • Site Search

Correct answer is:

  • Site Search

What feature is required to track customer search terms on a website?

Explanation: Site Search lets you understand the extent to which users took advantage of your site’s search function, which search terms they entered, and how effectively the search results created deeper engagement with your site.

Read more here: https://support.google.com/analytics/answer/1012264

What feature is required to track customer search terms on a website?

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