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What feature allows users to adjust fixed bids for different geographies or device types?

Display And Video Certification Exam Answers

    What feature allows users to adjust fixed bids for different geographies or device types?

    • Viewability targeting
    • Partner revenue model
    • Recency targeting
    • Bid multipliers

    Correct answer is

    • Bid multipliers

    Explanation: Use bid multipliers to automatically increase or decrease a line item’s fixed CPM bid based on different criteria. This makes it possible to have a single line item for many different contexts, rather than using multiple line items for each permutation of your targeting.
    Read more here: https://support.google.com/displayvideo/answer/7378954

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