what data is google analytics goals unable to track?
- Watching a video
- Making a purchase
- Customer’s lifetime value
- Signing up for a newsletter
Correct answer is:
- Customer’s lifetime value
Explanation: The Lifetime Value report lets you understand how valuable different users are to your business based on lifetime performance. This is not just a number but a complete metrics. That’s why it could not be tracked in Goal.
Read more here: https://support.google.com/analytics/answer/6182550