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What are three benefits of using an existing Google Merchant Center feed for dynamic creatives in Studio? (select three)Select All Correct Responses

Creative Certification Answers

    What are three benefits of using an existing Google Merchant Center feed for dynamic creatives in Studio? (select three)Select All Correct Responses

    • Updates to the Google Merchant Center feed are automatically synced in Studio
    • Built-in abilty to use Google’s recommendation engine
    • No row limit for the Google Merchant Center feed
    • Ability to apply additional filtering logic to the Google Merchant Center feed

    Correct answer are

    • Updates to the Google Merchant Center feed are automatically synced in Studio
    • Built-in abilty to use Google’s recommendation engine
    • No row limit for the Google Merchant Center feed

    Explanation:Studio’s dynamic content system only syncs Merchant Center feeds every 14 hours. As a result, recent updates to the Merchant Center feed may take up to half a day to be reflected in the creative.

    Google’s recommendation engine uses an algorithm based on clickthrough rate (CTR), co-visitation and random products to show in the creative. No. There’s no size limit for GMC feeds.

    Read more here:https://support.google.com/richmedia/answer/6123595

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    Written by Sufiyan Momin

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