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The URL for the homepage of your site is example.com/index. You would like this particular page to appear as “/home” in your pages report. How can this be achieved?

Google Analytics Exam Answers
  • Google Analytics IQ Exam – All Q&As

The URL for the homepage of your site is example.com/index. You would like this particular page to appear as “/home” in your pages report. How can this be achieved?

  • Use the Search and replace custom filter on the Request URI field where Search string is www.example.com/index and replace string is www.example.com/home
  • Use a Search and Replace custom filter on the Request URI field where Search string is “/index” and Replace string is “/home”

The Correct Answer is:

Use a Search and Replace custom filter on the Request URI field where Search string is “/index” and Replace string is “/home”

Explanation: The following tables list each available field and its purpose.

Filter Name Description
Request URI Includes the relative URL, or piece of the URL after the hostname. For example: forhttp://www.google-analytics.com/requestURL/index.html?sample=text the Request URI is/requestURL/index.html?sample=text
Hostname The full domain name of the page requested. For example: for http://www.google-analytics.com/requestURL/index.html?sample=text the hostname is www.google-analytics.com
Page Title The contents of the tags in the HTML of the delivered page.
Referral The external referrer, if any. This field is only populated for the initial external referral at the beginning of a session.
Campaign Target URL The target URL defined in a campaign.
Hit Type The type of hit (page , user_defined , transaction , item , cost , event , social , appview , or exception).
Search Term Search terms used in a property’s internal search engine.
Site Search Category Searches confined to a specific category or area of a property (e.g., Mens).

 

You can read more here: https://support.google.com/analytics/answer/1034380?hl=en

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