The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics. Using the Measurement Protocol you can

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The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics. Using the Measurement Protocol you can

  • send data to Google Analytics from any web-connected device
  • send data to Google Analytics from a kiosk or a point of sale system
  • upload aggregated data tables to Google Analytics
  • A and B only
  • A, B, and C
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When setting up a campaign, you can use Display Planner to get an idea of the budget and bids you should set based on your

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