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Sampling is applied to reports before segmentation.

Google Analytics Exam Answers

Sampling is applied to reports before segmentation.

  • True
  • False

Correct answer is:

  • False

Sampling is applied to reports before segmentation.

Explanation: Analytics applies segments after it samples the property-level data, and after it applies filters, which can also reduce the number of sessions included in a sample.

Read more here: https://support.google.com/analytics/answer/2637192

Sampling is applied to reports before segmentation.

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