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Measurement protocol is used to send data from a web connected point-of-sale system to Google Analytics

Google Analytics Exam Answers
  • Google Analytics IQ Exam – All Q&As

Which of the following would you use to send data from a web connected point-of-sale system to Google Analytics?

  • javaScript tracking code
  • Campaign Tracking parameter
  • Google Analytics mobile SDK
  • Measurement protocol
  • Any of these would be appropriate

The Correct Answer is:

  •  Measurement protocol

Explanation: A standard set of rules for collecting and sending hits from any internet-connected device to Google Analytics. The Measurement Protocol lets you send data to Google Analytics from any internet-connected device.

 You can read more here: https://support.google.com/analytics/answer/6086079?hl=en

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Written by Sufiyan Momin

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