In an Google Ads account, average cpc statistic is viewable for each ad group

    In an Google Ads account, which statistic is viewable for each ad group?

    • Purchase funnel abandonment by step
    • Percent of impressions blocked by negative keywords
    • Average cost-per-click (CPC)
    • Performance by Internet Protocol (IP) address

    The correct answer is:

    • Average cost-per-click (CPC)

    Explanation: Other than highlighted point, do not exist.

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    Look at click patterns over time and rule out legitimate reasons for suddenly increase in traffic due to invalid activity

    Click “get recent changes” in the tool bar before making changes to one Google Ads account

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