Deep-linking allows:

Deep-linking allows:

  • A) Ads to direct new customers only into deeper, more targeted sections of the app
  • B) Desktop users to be able to access deeper, more targeted sections within a mobile app
  • C) Mobile and desktop users to navigate within a mobile app
  • D) Ads to direct customers into deeper, more targeted sections of the app

The correct answer is:

  • D) Ads to direct customers into deeper, more targeted sections of the app

Explanation: For your destination URL in app engagement ads, you can use a link that just opens a deep link that will send people directly to a targeted section of the web. Tracking parameters are allowed for these links.

Read more here: https://support.google.com/adwords/answer/6046977?hl=en

Previous

Which is a benefit of advertising online with Google AdWords?

Marissa is the marketing lead for a popular free-to-play mobile game. Her goal is to increase revenue that her company earns from in-game purchases. What should Marissa optimize for in her universal app campaign?

Next