Caleb owns a music store and is creating an ad group for musical instrument rentals. What would be the most appropriate landing page for his ad?
- A page with information on instrument rentals and a contact form
- His homepage, with links to instrument sales, rentals, and music lessons
- A page with information on music lessons and a contact form
- A page with a wide selection of instruments for sale
Correct answer is:
- A page with information on instrument rentals and a contact form
Explanation: For Calen who owns amusic store and creating
an ad group, the most appropriate landing page for his ad would
be A page with information on
instrument rentals and a contact form. His potential customer will be able to
contact through that form after getting convinced by the information about instrumental
rentals.
Your landing
page experience is one of several factors that helps determine a
keyword’s Quality Score. The experience of a landing page is represented by
such things as the usefulness and relevance of information provided on the
page, ease of navigation for the user, and how many links are on the page.
Read more here: https://support.google.com/adwords/answer/14086?hl=en
