Adam, a flower shop owner, wants to drive phone calls to his store. Which Adwords tool should he use to track how many calls result from ad clicks on a mobile phone?

Adam, a flower shop owner, wants to drive phone calls to his store. Which Adwords tool should he use to track how many calls result from ad clicks on a mobile phone?

  • Search terms report
  • Impressions
  • Reach and frequency
  • Conversion tracking

Correct answer is:

  • Conversion tracking

    Explanation: Adam, a flower shop owner, wants to drive phone calls to his store, Conversion trackinghe should use to track how many calls result from ad clicks on a mobile phone. If phone calls are essential to your business, you can use conversion tracking to help you see how effectively your ad clicks lead to different kinds of phone calls.Types of phone call conversions you can track:

    • Calls from ads
    • Calls to a phone number on your website:
    • Clicks on a number on your mobile website
    • Import call conversions

    Read more here: https://support.google.com/adwords/answer/6100664

Previous

You sell autographed sports memorabilia and want to reach people interested in sports. What’s one benefit of promoting your products with a ads in mobile apps campaign on the Display Network?

when a new view is created, what data will be included?

Next